V-TEC

 V-TEC is a longstanding supplier of stationery and art materials in Indonesia. With over 20 years of presence, the brand has been synonymous with offering quality items at affordable prices. Recently, V-TEC has embarked on a journey to revamp its brand to establish a more unified look across its extensive ecosystem and connect with the younger audience.​​​​​​​

Taking inspiration from the growing trend of preserving local arts, I chose to integrate a batik pattern into V-TEC's branding, specifically the batik Kawung design, which is often associated with leadership.